Inclusivity Education
01.
The Brief
The Expert Trapped in Her Own Business
The founder of Inclusivity Education was caught in an impossible balancing act. Her days were split between providing essential one-on-one support for her neurodivergent and dyslexic students and the exhausting task of trying to grow her business with an outdated, invisible website. Her expertise was life-changing, but her digital presence was failing her. She was a full-time educator, part-time marketer, and full-time burnout candidate, with no clear path to generating new clients or exploring additional revenue streams.
INDUSTRY
Education
LOCATION
London, Derby
INVOLVEMENT
Web Design & Development
Branding
Software and AI
VISIT
02.
Our Approach
We moved beyond a simple website redesign to create a strategic hub that works as hard as she does. We built a new online home that clearly communicates her mission and immediately builds trust with concerned parents. The key was integrating multiple lead-capture tools tailored to her audience’s journey: we offered free, valuable workbooks to attract those seeking initial help and simple booking for free 15-minute consultation calls to convert interest into conversation.
Furthermore, we unlocked a new revenue stream by creating dedicated, high-converting landing pages for her online seminars. This allowed her to package her expertise for a wider audience, turning her knowledge into a scalable product.
Results
+12
Hours Saved
+29%
New Business
+£1000s
New Revenue Stream
